School
Core: |
B01.2114
Competitive Advantage from Operations (1.5
credits)
This
first-year core course examines the operations functions of
firms including how they produce their products and supply
their services. The course explores strategies with which
the firms can gain advantages over their competitors by initiating
efficiencies and cost reductions. This is a seven-week course
in which goal-oriented strategies are developed through a
problem-solving approach using case studies.
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B01.2314
Competitive Advantage from Operations (3
credits)
This course serves
as an introduction to both Operations Management and Information
Systems. We approach these disciplines from the perspective
of the general manager rather than the functional specialist.
The coverage is intense and very selective, concentrating
on a small list of powerful themes that have emerged as the
central building blocks of world-class organizations. The
course also provides tools and concepts from both disciplines
that have proven extremely useful over the years. The topics
discussed are equally relevant in the manufacturing and service
sectors.
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Area
Core: |
(Choose
at least three (3) courses) |
B60.2306
Supply Chain Management (Business Logistics) (3
credits)
The
function of supply chain management is to design and manage
the processes, assets, and flows of material and information
required to satisfy customers' demands. Globalization of economy
and electronic commerce has heightened the strategic importance
of supply chain management and created new opportunities for
using supply chain design, strategy and planning as a competitive
tool. Electronic commerce has not only created new distribution
channels for consumers but also revolutionized the industrial
marketplace by facilitating inter-firm communication and by
creating efficient markets through trading communities. As
a result an explosive growth has occurred in business-to-business
services, whose value proposition is based on supply chain
coordination and optimization. Moreover, combination of enterprise
information infrastructure and Internet has paved the way
for a variety of supply chain optimization technologies. Therefore,
the objectives of this course are to:
- Impart
analytical and problem-solving skills necessary to develop
solutions for a variety of supply chain management and design
problems and develop an understanding for use of information
technology in supply chain optimization.
- Develop
the ability to incorporate B2B and B2C electronic commerce
in supply chain design and optimization.
- Understand
the complexity of inter-firm and intra-firm coordination
in implementing programs such as e-collaboration, quick
response, jointly managed inventories and strategic alliances.
- Develop
the ability to design supply chains and formulate integrated
supply chain strategy, so that all components are not only
internally synchronized but also tuned to fit corporate
strategy, competitive realitie
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B60.2127
Operations Consulting: Resource Management (3
credits)
Operations Consulting - II has been
designed to build and extend the concepts covered in Operations
Consulting I. The main objectives are: (1) improve student
skills in advanced scheduling problems and (2) understanding
the diffe rent scheduling approaches and techniques that have
been implemented in practice. The first part of the course
describes a number of standard techniques for modeling typical
scheduling problems that occur in practice. The problems considered
are project scheduling, resource scheduling, workforce scheduling,
and reservation systems used in services. A special computer-based
modeling package will be utilized. The second part of the
course describes a number of standard and generic solution
techniques fo r dealing with all these problems. The last
part of the course describes how to implement the solution
technique in an information system framework. Several firms
that have implemented these techniques will make in-class
presentations of their triumphs and tragedies along the road
to successful implementation. These studies will be particularly
useful for students who look forward to careers where the
actual implementation of models in an important job component.
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B60.2307
Operations Consulting: Design of Operations (3
credits)
Enhancing
the effectiveness and productivity of operations is a major
goal of most organizations. Designing the operations of a
firm will be critical to achieving this goal. This course
aims to develop an understanding of the components that make
up an integrated operating system and to impart modeling skills
for understanding the design tradeoffs. The objectives of
the course are to:
- Develop
skills for designing and improving operations.
- Demonstrate
the wide applicability of modeling methodology to different
functional areas, with emphasis on manufacturing and service
operations.
- Provide
insights into actual business practices and outline the
scope for applying the modeling and design ideas developed
in this course.
- Develop
optimization and simulation modeling skills.
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B60.2310 Managing
for Quality (3
credits)
This course introduces
the basic principles and techniques of managing for quality.
You will learn the most important principles and tools by
which organizations create value for their customers, including
quality measurement and assessment, quality planning, quality
control, quality improvement, and quality strategy. Students
will learn to:
- Understand
the historical development of modern quality methods, including
the unrivalled contributions of New York University to this
field.
- Analyze
systems with respect to quality, using such tools as Six
Sigma, Pareto analysis, statistical process control, quality
function deployment, reliability analysis, and design of
experiments.
- Apply
different philosophies and approaches to quality intelligently,
including those of Deming, Hackman and Oldham, Ishikawa,
Juran, Shewhart, and Taguchi.
- Make
use of the Malcolm Baldrige National Quality Award criteria,
as well as those of other quality examination, certification,
and evaluation tools.
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B60.2315.20
Operations in Financial Services
(3 credits)
This course gives an overview
of operations management applications in financial services.
It is designed to prepare the student for operational roles
in the finance industry. The topics covered include:
- The
strategic issues financial institutions face and the operational
processes involved.
- An
overview of the distribution channels (front offices) and
the operational issues involved.
- An
analysis of internal business processes, i.e., back offices.
- Productivity
measurements and applications of Data Envelopment Analysis
(DEA) in retail banking.
- Quality control measurements
and total quality management (TQM).
- Issues
operational risk and the management of operational risk.
- Examples
of the design and implementations of decision support systems
in the finance world.
The
course concludes with a comparison of operations management
in financial services with operations management in other
service industries.
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B60.2320.70
Internet and ERP (3 credits)
1. ERP SYSTEMS vs. SUPPLY CHAIN PLANNING TOOLS
a) Modular Concept of R/3 as an example of an ERP system
b) The role of an ERP system in a Supply Chain Management
Concept
2. STANDARD CONCEPT/SET-UP OF A SUPPLY CHAIN PLANNING TOOL
a) Long term planning and forecasting models - promotion
planning - etc.
b) Midterm planning: Objectives (sourcing, rough production
plans, etc.), aggregated and hierarchical planning, tools
(linear programming, discrete programming, heuristics), models
c) Shortterm planning: Objectives, tools
d) Outbound planning & Transportation planning: Objectives
(f.e. full trucks), Optimization (traveling salesman)
e) ATP (available-to-promise): This modul usually desribes
how sales order from customers are confirmed from the company.
What is the impact?
f) VMI (vendor managed inventory) and Collaboration Planning:
How can the internet be used in a supply chain solution (procurement,
forecasting, etc.).
g) Reporting and User Interactions (Business warehouse systems,
Alert Monitor, etc.)
3. INTEGRATION BETWEEN THE DIFFERENT MODULES/PLANNING AREAS
Due to the close link among different planning areas, business
decisions in some areas have an impact in other areas. Example:
if a company wants to confirm its sales orders 5 days ahead
in a week, then it could be that a confirmation on existing
stock is not enough, but planned production has to be included
in the sales order confirmation process as well. The consequence
would be that the production should be fixed for 5 days than
as well, otherwise the confirmation is not reliable. A less
flexible production is the consequence.
4. OUTLOOK/LATEST DEVELOPMENTS OF NEW SUPPLY CHAIN PLANNING
SYSTEMS: What are the trends? Some key words: SCM Event Manager,
Adaptive Supply Chains
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B60.2350 Decision
Models (3
credits)
This course introduces the basic
principles and techniques of applied mathematical modeling
for managerial decision making. Students will learn to use
some of the more important analytic methods (e.g., spreadsheet
modeling, optimization, Monte Carlo simulation) to recognize
their assumptions and limitations, and to employ them in decision
making. Students will learn to:
- Develop mathematical
models that can be used to improve decision making within
an organization.
- Sharpen their ability
to structure problems and to perform logical analyses.
- Translate descriptions
of decision problems into formal models, and investigate
those models in an organized fashion.
- Identify
settings in which models can be used effectively and apply
modeling concepts in practical situation.
- Strengthen their
computer skills, focusing on how to use the computer to
support decision making.
The emphasis will be on model
formulation and interpretation of results, not on mathematical
theory. This course is aimed at MBA students with little
prior exposure to modeling and quantitative analysis, but
it is appropriate for all students who wish to strengthen
their quantitative skills. The emphasis is on models that
are widely used in diverse industries and functional areas,
including finance, operations, and marketing.
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B60.3355.91 Operations Strategy (3
credits)
There is an increasing awareness
that operations should contribute to the global competitive
stance of a business and not merely be a place to make the
firm’s products or services. This can be done by contributing
distinctive competence or capability to the business, and
continually improving the products and process of the business.
In the core course in Operations
Management, we studied the basic aspects of how firms produce
their products and services to gain a competitive advantage.
The course took a tactical or short-term look at operations.
This course, Operations Strategy, is a natural follow-up to
the core course. Here we will examine the strategic and long-term
policies of the firm, and learn how the operations strategies
and policies are developed to be consistent with the corporate
and overall business strategies.
To
do this effectively, we will examine through case studies
how firms’ operations play an important role in building and
shaping their competitive posture.
Operations
Strategy will help the students to
- Recognize
the strategic and policy implications that can be gained
from managing operations.
- Develop
a framework for allocating resources and managing the operations
function in ways that distinguish firms from their competitors.
- Analyze,
develop and formulate operations strategies to exploit competitive
opportunities.
- Visualize
how operations strategies can and must be linked to overall
business strategies and the financial and marketing strategies
as well.
- Highlight
effective examples involving continuous improvement and
implementation of operations strategies.
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B60.3356
Technological Innovation and New Product Development
(3
credits)
Technological
innovation and new product development are critically important
to the creation of business opportunities and sustenance of
wealth. This course offers perspectives and frameworks that
seek to understand technological innovation and NPD at different
levels of analysis, including the firm, industry, and national
levels. The course addresses issues pertaining to the discovery,
development, and diffusion of technological advances. For
example, we attempt to understand the innovation process in
both startup and established firms, and when established firms
have an easier (or more difficult) time bringing a new product
to market and appropriating profits from it. We also provide
frameworks for assessing new technological and business opportunities.
Students are expected to analyze and evaluate technological
opportunities using the frameworks and techniques presented
in the course.
The
course is complementary to other course offerings at the Stern
School and builds on the emerging interest in technology,
innovation, and change within the Management Department, Operations
Management Group, Stern School and the outside business world.
Most students who take the course will have career interests
in consulting (operations or management), general management,
entrepreneurship, technology/new media, or marketing, but
students from all disciplines are welcome.
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B60.3357
Service Operations and Strategy (3
credits)
This
course is designed to prepare students to manage service businesses
and/or service operations in manufacturing firms. The objective
of this course is to focus attention on some unique aspects
of service businesses and relate these aspects to service
operations and strategy. For example, some of the issues this
course covers:
- What
impact does intangibility have on corporate and business
strategy and operations in service businesses?
- What
is the impact of simultaneous production and consumption
of services on how service delivery systems are designed
and managed?
- What
impact do customers have on service quality and productivity
of service firms?
- What
unique organizational designs are needed to manage a service
business?
Consistent
with the need to emphasize an integrative multidisciplinary
perspective on service operations and strategy, students are
asked to undertake a project assignment to design a complete
service business starting from idea to incorporation.
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